WHAT DO YOU THINK ARE THE MOST IMPORTANT FASHION MEDIA TODAY AND WHY?
Fashion media itself plays an enormous role in the fashion industry. In the past few years, fashion media has changed a lot, paving the way to new forms of media and interaction. Earlier glossy magazines and catwalk shows were the most popular ways to present fashion to us. Years ago, magazines were known to be the bible for fashion inspiration and seasonal must-haves. In the early 2000s, blogs became the next popular form of fashion media. The latest fashion trends were all marketed through these blogs with people engaging with the bloggers as well. Many things have changed since the launch of Instagram in 2010. Today in 2021, Instagram and other social media platforms are the most important fashion media. Marketing ways in the fashion industry have changed a lot too. Social media today has become a place for people to know about the latest trends, the different styles, and to interact with them, with simply an internet connection. Through access to social media, we can now choose
